It’s surreal to believe that we’re already entering the month of April.
I still remember the feeling of excitement and nervousness for our first class of our publishing course. Taking publishing was something I always wanted to do, however, throughout my academic career, I always stuck to my comfort zone, choosing courses that was related to my degree, yet, subjects that I had no particular interest in.
When I finally decided to enroll in publishing, at first, I had the irrational fear that I would be disappointed or find myself not enjoying our PUB 101 course. Boy, was I wrong to think that. I loved and enjoyed every aspect of this course. I liked how each week we learned something new, in order for us to develop experience as online publishers, whether it was guest speakers, learning different tactics, be able to design on our own, etc.
Once it was established that we had to create our own site for this course, I knew I wanted my blog to be about things related to Vancouver and anything that I found to be cute. Essentially my blog became a lifestyle one, which I’m please about. When it came to design and layout, I knew the colour scheme would have to at least involve the colour pink. Previously I had an initial design that was nice, but font was barely visible, we had learned that typography and readability, was an important factor to have a successful blog. Having this in mind, I knew I wanted my theme to be girly, cute, yet inviting. Which lead me to the decision of choosing the Enamored Layout by Beautiful Dawn Designs for my blog. The design had embody what I wanted my blog to be about, plus it was simple and made it easy to navigate.
When I began to think about what type of posts to write about, I knew I wanted to incorporate my personality in some way. I did this by writing in a way that I was talking to my readers personally. I also added cute emoticons throughout the post, showing how I felt about things. I did add colour to my writing as I felt it would make my blog pop out more and personal. Furthermore, I made sure I added pictures to have the visualization for my readers.
When it came to the topic of writing my entries, I typically wrote about places in Vancouver, events or reviews of items that I bought previously. I wrote about these topics because I wanted my readers to find the value or take an interest in the places that I had visited or ate at. If they had taken something away from my posts, I felt there was a nice satisfaction to it. Since my posts and writing style were catered to females, I did imagine my audience to be young females either in high school or post-secondary, with most of them living in Vancouver or those who had an interest in Japanese culture.
After the incorporation of Google Analytics to our sites, I learned that some of my viewers were outside from Vancouver and Canada. I won’t lie, I did feel pretty proud, as the majority of my posts were more for those who lived in Vancouver. One thing that surprised me was that I had absolutely no male viewers. When I discovered this, I did contemplate if I should change my writing style or layout to attract more male viewers. However, I decided against it. I felt that if I did, I would be changing myself and my site, just for the sake to obtain more views from readers who weren’t my original targeted audience anyways.
There is still the urgency of wanting more readers to come onto my site, however, I do have to remind myself my blog is still relatively new. I also need to work on the engagement tactics that I learned in class to attract more people onto my site.
Looking back from the very first week, until now, I learned things that I never would have. I learned the term personal cyberinfrastructure, and how that nowadays when it comes to digital world, there’s more than having a simple template, there’s more skills involved.
More so, in the beginning, I believe I wrote my posts just for the sake of filling my blog with content and for this course. Now, I find myself getting back into blogging for the sake of my own interest and as a hobby. I do remember in the beginning of this course, I felt lost in what I wanted to write about, I was teetering between having a blog solely based on food in Vancouver, or having a lifestyle blog that pertained to my interest. My T.A actually encouraged me to do both, and so I did.
This course alone, has taught me so much. I like the fact that we got to use WordPress instead, as it taught me a brand new platform. I like the fact that I was able to create my own personal site and that all the design and layout decisions were done by me. The class also taught me a significant lesson in making sure not to add too much personal information online. We learned that all things that are published online have a data trail, meaning whatever we write can be traced back to us and those who have a malicious intent can use our personal information against us.
When it comes to my blog, I feel that my personality has been shown through my posts, the layout, the design, etc., since I’m in charge of all my own decisions. Whether these decisions look good or bad to some, I’m proud to say that at least I was one the who chose these decisions alone and no one else. And knowing that, makes me happy 🙂
Campbell, W. (2009). A Personal Cyber Infrastructure. Educause. Retrieved from http://er.educause.edu/articles/2009/9/a-personal-cyberinfrastructure
Jamali, R., Jaroodi, R. A., Lazo, J.A., & Phillip, G.,(2016, May 6). Digital breadcrumbs: the data trail we leave behind. Pod Academy. Podcast retrieved from http://podacademy.org/podcasts/digital-breadcrumbs-our-data-trail/
Snell, S. (2016). Blog Design: Does Design Impact Your Success? Vandelay Design. Retrieved from http://www.vandelaydesign.com/impact-of-design/